Biography

Daniel Kennedy is a seasoned, awards-winning editorial, PR and marketing communications professional with a 20+ year record of accomplishment in counseling, PR, positioning, writing, branding and publicity.

Daniel Kennedy’s work has won numerous awards. He has been recognized by both clients and journalists for his earned-news-oriented and honest approach to public relations and editorial services.

Prior to establishing his named consultancy, Kennedy previously served as director of media relations for Simon & Schuster publishing, as VP Marketing Communications for the Ruder Finn Public Relations agency, and as a senior project manager of company communications for JCPenney Co.

Kennedy has taught public relations, writing for PR and introduction to advertising as an Adjunct Professor at Baruch College - City University of New York, the Fashion Institute of Technology (FIT), Marymount Manhattan College and seminars at the New York School of Interior Design and the American Women's Economic Development Corp., all in New York City.

Daniel Kennedy holds a Bachelor of Arts (B.A.) Degree in Communications with a minor in Journalism from the University of Wisconsin-Madison and a Master of Education (M.Ed.) Degree in Media/Communications from the University of Massachusetts-Amherst. An accomplished still photographer, Kennedy is also a member of the Publicity Club of New York and the North American Airlines Public Relations Association.

During his career, Daniel Kennedy has been listed in Who's Who in the World, Who's Who in America, Who's Who in the East, Who's Who in the Media and Communications, and Who's Who in Finance and Industry, among others.

Few PR consultancies can speak of propelling a modest but well positioned exhibition of textiles made by war-exiled Bosnian refugees and shown at a NYC design college gallery to be featured on CNN, in the Associated Press, The New York Times, The Wall Street Journal and 20 national magazines.  Or, starting with a single phone call, to organize a live TV audience for clients with the Pope at The Vatican.  Or, sit on a carpet with an Afghan provincial Governor and convince him to support a project benefiting women in a Burka culture, and then create and launch in the USA a brand specifically for Afghan women in business.  Or, who have been sought out for branding consulting for the national telecom in a former Soviet Republic.  Kennedy has worked effectively across cultures with award-winning professional success in southern Asia, central and Eastern Europe, the former USSR (Afghanistan, Austria, Romania and Latvia) as well as a variety of business, travel, museum, design and architecture clients in the USA in New York, New England, Connecticut, Rhode Island and Wisconsin.